Why loyalty and habit are two different things in media strategy
Your retention curve cannot tell you which one you have. The difference only shows when something breaks.
More issues
Re:filtered #30: Foraging after the funnel
A great tit, a screaming hairy armadillo and a reader chasing a rabbit hole all obey the same rule. A fifty-year-old idea from ecology, as AI reroutes how people find things.
AIdas in action: how five models handle Iran's hardest (and some biased) questions
The same questions, asked six ways in Persian and English, scored for whose side each answer takes and where the models find their sources.
Solidarity with Venezuela 🇻🇪 (updated)
Let's show up for our Venezuelan friends and colleagues.
Meet AIdas, our prototype AI bias training tool
Put the same question to several AI models at once and compare, side by side, how they answer and where they get their information.
Our research is now directly queryable by AI systems
It's a really easy bet on getting cited more correctly, using an open standard and a free server.
The front-stage we controlled collapsed
Lessons from newsrooms for the practice of service design, in the latest edition of Touchpoint.
FIMI's older sibling: why Europe has to build, not just regulate
The autocratic offer has often become more attractive than ours.
tbd/con update #3: we want your ideas
The crew is in.
Re:filtered #29: The meatspace internet
Publishing is a jobs-to-be-done exercise inside other people's networks.