Meet AIdas, our prototype AI bias training tool Put the same question to several AI models at once and compare, side by side, how they answer and where they get their information.
The front-stage we controlled collapsed Lessons from newsrooms for the practice of service design, in the latest edition of Touchpoint.
The survey that asks 'one more thing' on purpose Notes on two research projects we just presented in Baltimore.
YouTube playbook for newsrooms working in high-skepticism contexts An operational guide to test what we learned about relational trust, retention, information seeking in crisis, and fact-checking habits
Publishing for AI extraction It's still unclear. Here's what we've figured out so far: Publish an editorial layer and canonical layer, and implement a correction loop.
The hidden change in your AI stack: Model drift by vendor update When Chinese open-weight models become the default, your stack inherits their rules.
How to think about paid ad distribution when you are starting out What is the user experience when seeing your ad, and how smooth is the handoff?
How to evaluate distribution channels in restrictive information environments Distribution under pressure breaks before the message matters
How to find attention touchpoints by mapping lived routines Touchpoints are found on- and off-device, and in community or paid spaces
How to design distribution as a service, not a channel Designing a service encounter that survives a hostile environment