Gazzetta is a research lab that studies how information services stay relevant where that's hardest: under censorship, in exile, or cut off from the people they're trying to reach.

What we do: Audience research and service design where standard methods don't work.

How we work: Independent researchers and practitioners from different fields and countries, united by a commitment to utility. We bring diverse expertise to each problem, assemble around projects, and work with partners facing real constraints.

Founded in 2024 by Patrick Boehler, joined by Madison Karas.

What we do

  • Map how communities actually get and share information, so strategy starts from reality
  • Design news products and services that fit into people's lives
  • Help newsrooms realign around who they serve, not what they've always done
  • Train teams to work under pressure and in constrained environments
  • Connect peers across independent media to share what works

How we work

  • Empathy over assumptions
  • Methods tested in the field, built for constraints
  • Processes that are clear enough for others to use and improve
  • Autonomy and shared purpose over coordination for its own sake

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