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G. Azzetta

25
Aug

The audience research phase: When, why and how to start

Building empathy with limited access to your intended audience requires clear research goals and some creativity.
9 min read
25
Jul

We've hired an audience information researcher

We need someone to help us research how information moves through communities where traditional research is challenging.
1 min read
09
Jul

Introducing the Newsroom Pivot Program

Moving beyond grant dependency.
2 min read
20
Feb

How to understand service journalism

Theory of service, not just change.
3 min read